We are pleased to share the slides from Step 2 of the Selling Success Cycle - Prospecting - How to fill your Sales Funnel. This is excerpted from a Workshop presented recently to 50 entrepreneurs -largely services, retail and some small-scale manufacturing - in B.C., Canada as part of a program supporting self-employment. The Workshop's goals were to:
- anchor a sales process
- develop their selling skills
- help them view "selling" in a fresh, positive way
- give them resources to apply to their businesses
- entertain and create interaction and networking to better retention
In every case, it is very rewarding to learn about the exciting new businesses being nurtured or the innovative ideas being launched or readied for market. Some keys to the prospecting step included how to best approach your database, the art of networking, how to produce an introductory letter or email and an example of
Tony Robbins to make the key point of why people buy. I had the pleasure of collaborating with Tony for a major event in Vancouver a few years back and he is a master of delivering sales because of his understanding of the 2 reasons people buy: 1. to impact how they feel and 2. to find a solution to a problem.
We expect some big things out of the most recent session -from exciting new golf clothing to helmet cams to organic farming and much more!
While we were in-doors the day before a long week-end, on a sultry summer day and surrounded by forest fire smoke from a fire up in Whistler the attendees were very involved and asked great questions. Thank you for the positive feedback and we look forward to connecting again with any of you we can support!
