Showing posts with label Sauder UBC. Show all posts
Showing posts with label Sauder UBC. Show all posts

Thursday, October 8, 2009

Digital Tattoo - What traces are you leaving behind on the Net?

There has been much talk about privacy and the information people post on social networking sites like Facebook. Still, few of us are truly aware of the "Digital Tattoo" we leave behind. I recently attended a workshop on the subject and I am pleased to share the materials for our followers.

Don't say we didn't tell you...
The website link is here and the SlideShare Presentation describing the initiative is below:

Monday, September 14, 2009

Understanding Branding - Sauder UBC Keynote Presentation makes it easier

One of the often mentioned, seldom understood arts of business is branding. I am pleased to share the keynote presentation that was provided to the graduating class of the Sauder UBC Sales & Marketing Diploma program in 2007. It was a pleasure to send off the impressive roster of students at their graduate retreat with lessons learned & guidelines on carrying their personal brand most effectively. They are achieving great things already!
I was recently contacted by one of the students who I keep in touch with and she mentioned that she would like to see it again, so here it is. Branding myths, brand experience, reverse branding and personal branding are all covered. The notes and media are not included but the outline should still prove a useful resource.

This Branding Workshop was also given to the Sales & Marketing Executives International Vancouver (SMEI) to rave reviews. The current version of this workshop and others, including Selling Skills and Social Media for Small Business are available upon request from the riiPlay.tv team. Contact info@riiPlay.tv.