Tuesday, September 29, 2009

TEDxUBC - Transform Something

Pleased to share additional info on TEDxUBC. Organizing team is really shaping up. First Sponsor and we are barely out of the gates. Yaaaa. Check it out.

Monday, September 14, 2009

Understanding Branding - Sauder UBC Keynote Presentation makes it easier

One of the often mentioned, seldom understood arts of business is branding. I am pleased to share the keynote presentation that was provided to the graduating class of the Sauder UBC Sales & Marketing Diploma program in 2007. It was a pleasure to send off the impressive roster of students at their graduate retreat with lessons learned & guidelines on carrying their personal brand most effectively. They are achieving great things already!
I was recently contacted by one of the students who I keep in touch with and she mentioned that she would like to see it again, so here it is. Branding myths, brand experience, reverse branding and personal branding are all covered. The notes and media are not included but the outline should still prove a useful resource.

This Branding Workshop was also given to the Sales & Marketing Executives International Vancouver (SMEI) to rave reviews. The current version of this workshop and others, including Selling Skills and Social Media for Small Business are available upon request from the riiPlay.tv team. Contact info@riiPlay.tv.